Paul Mitchell Platinum Blonde Shampoo
Bring out the best in blonde, highlighted, gray or white hair with Platinum Blonde Shampoo from Paul Mitchell®. This purple shampoo helps cool brassy tones in natural blonde and colour-treated hair with a violet-tinted, colour-enhancing formula while conditioning ingredients and extracts hydrate hair and intensify shine.
To use, massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. For best results, use with Platinum Blonde Conditioner and Platinum Blonde Toning Spray.