{"product_id":"ghd-platinum-hair-straightener-white","title":"ghd Platinum+ Hair Straightener - White","description":"\u003cdiv class=\"product-details__head\"\u003e\n\u003ch4 class=\"product-details__descr-intro\"\u003ePERSONALISED STYLING FOR PREMIUM PERFORMANCE\u003c\/h4\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-details__accordion product-details__accordion--main\"\u003e\n\u003cdiv class=\"product-details__accordion-content\" itemprop=\"description\"\u003e\n\u003cp\u003eDiscover our SMART ghd hair \u003cimg\u003estraighteners with ground-breaking ultra-zone technology that predicts the needs of your hair as you style for a flawless finish, personalised to you.\u003c\/p\u003e\n\u003cp\u003eOur most luxurious ghd hair straighteners recognise the thickness of your hair and styling speed, adjusting heat across the floating plates as you style for perfect results in just one stroke. Infinity sensors monitor heat 250 times a second across the high-gloss plates to deliver a personalised styling experience, so no matter your hair type or length, you can achieve a beautiful, salon-quality style. Working at an optimum styling temperature of 185 degrees, the ghd platinum+ hair straightener protects the integrity of your hair without compromising on style, allowing for 70% stronger hair*, 20% more shine** and 2x more colour protection.\u003c\/p\u003e\n\u003cp\u003eThe rounded barrel of the platinum+ is perfect for creating a myriad of on-point styles, from loose waves to a flawless straight. For ultimate styling control, the unique wishbone hinge holds the precision-milled plates in perfect alignment for ease of use and snag-free styling.\u003c\/p\u003e\n\u003cp\u003eWith universal voltage, you can be as fierce as you want anywhere in the world and with the automatic sleep mode after 30 minutes of non-use, worrying about if your straighteners are switched off is a thing of the past.\u003c\/p\u003e\n\u003cp\u003eSo be the Queen you deserve to be with the ghd platinum+ hair straightener!\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e*reduced breakage and 2 x more colour protection vs a styler working at 230ºC\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e**vs naturally dried hair\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"product-details__accordion-header\"\u003ePRODUCT FEATURES\u003c\/h3\u003e\n\u003cdiv class=\"product-details__accordion-content\"\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eUltra-zone with predictive technology:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ethe latest breakthrough in heat styling which guarantees even heat across the whole plate, allowing consistent beautiful results in one stroke.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWishbone hinge for perfect plate alignment\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003egiving you more control to create any style\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced, precision milled, floating plates\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a high spec gloss finish, for effortless, perfectly smooth styling and shine\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHeat resistant protective plate guard\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eso you can take your style and your styler wherever you want\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUniversal voltage\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eto deliver the same outstanding performance wherever you are in the world\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAutomatic sleep mode\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eto switch your styler off after 30 minutes of non-use, for peace of mind\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e2.7m swivel cord for convenient styling\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003e185ºC temperature for optimum styling\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAU three pin plug\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e3 years\u003cspan\u003e \u003c\/span\u003e\u003c\/strong\u003emanufacturer's guarantee\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eGenuine ghd product\u003c\/strong\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003cstrong\u003eHaircare Works is an approved stockist of ghd products. \u003cbr\u003eEAN 5060777128371\u003c\/strong\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"GHD","offers":[{"title":"Default Title","offer_id":67827492585635,"sku":"99350171525","price":299.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0400\/9859\/4979\/files\/000-2026-10-31T083907.602.png?v=1793396362","url":"https:\/\/www.haircareworks.com.au\/products\/ghd-platinum-hair-straightener-white","provider":"Haircare Works","version":"1.0","type":"link"}